Ruggable

Levity Launch: How SmartBug Media Boosted Ruggable’s New Washable Furniture Brand

When Ruggable introduced their first new product, Levity – a line of washable furniture – they turned to SmartBug Media for a powerful email marketing strategy. Our team partnered with Ruggable to build a high-converting, results-driven campaign that engaged their audience and drove sales for the Levity brand.

Using our B2C digital marketing expertise, we developed targeted website popups that effectively captured leads, automated email flows to guide potential customers through the sales funnel, and strategic one-off campaigns that promoted seasonal sales and key promotions. The result? A seamless customer experience that elevated engagement and maximized revenue growth for Ruggable’s newest product line.

As the Designer on this project, I played a key role in shaping the visual and user experience for Ruggable’s Levity brand. By designing eye-catching email templates, intuitive popups, and a cohesive campaign aesthetic, I ensured that every touchpoint aligned with Levity’s fresh, innovative identity. My design decisions helped create a seamless customer journey, boosting both engagement and conversion rates across the board.

To explore more of my e-commerce design work, check out Alvies.